Steve Dacri Trade Show Booth Magic Article

- The use of magic in the exhibit booth is one of the top attention getting attractions, according to another survey recently published in the exhibit industry. And it's easy to see why. The product or service is incorporated into the presentation, and when performed by a professional trade show magic specialist, the crowds materialize "just like magic".

Among the leaders in this highly specialized field is Steve Dacri, the man many claim has the fastest hands in the world. Steve is currently appearing in Las Vegas in his own magic show, called "Xtreme Close-up Magic" at the Orleans hotel. What makes his show so unique is the entire act fits into his pockets. Dacri specializes in close-up magic, and he is considered the finest sleight of hand artist in the world today. Which is also why he is in such demand at conventions worldwide.

His client list reads like the "who's who" on the corporate world. Many clients use Steve at multiple events each year. His longest repeat-client relationship stretches for twenty years. Apparently, once they get ahold of Steve, they don't seem to want to let him go to a possible competitor at the next trade show.
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Steve has assembled a team of artists, graphics people, exhibit designers and prop builders to offer clients a full array of related services. Says, Steve, "We can offer a simple presentation, presented on a small platform within your existing booth, or an elaborate illusion presentation utilizing custom designed props. We also offer consultation and design services for creating a whole new exhibit."

Steve writes a special script for the presentations, and he incorporates the company information, product details, slogans, etc. He even uses the actual product whenever possible. He once made a car appear for General Motors, caused 500 new teacher's edition textbooks to materialize onstage for McGraw-Hill, and levitated the president of Speidel at their National Sales Meeting.

But Dacri's specialty is sleight of hand, which is why he draws such a crowd when he starts working. In the trade show booth magic, he does things with playing cards that should not be possible for any human. Objects vanish and reappear in his hands with the ease of a finger flick. At a typical hospitality suite after the trade show floor closed, Dacri once made the selected playing card appear on the OUTSIDE of a window in a high-rise hotel. He creates many new illusions that can be presented in his "pitch". He presents his show about 4 times every hour, and by the end of the convention, everyone knows who his client is and what their message is.

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Year after year, many firms use Steve Dacri to add that necessary spark to a trade show booth, or business meeting.

Get the results you want from Steve's 30 years of trade show booth experience and unmatched credentials.

If your company exhibits at trade shows, we can help make your booth one of the most talked about exhibits at the show. The main attraction is your message, your product or your services, combined with brilliant close-up magic, to produce a highly visible, crowd-stopping performance in your booth.

"Steve is truly unbelievable. People were visiting our booth to see his show, and staying to talk with our salespeople. He is very convincing and knowledgeable about our products, and his enthusiasm and magic warms up the buyers!"
- Gregg Kitchen, Philips Electronics

"Magic Sells, and Steve Dacri is the best there is. Our trade shows are a success as a direct result of Steve, no question about it." - Michael Berman, IDP

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